5.09.2007

Okay developers, let's see your stuff!



Hi everyone, we recently lauched our MSCAPE tool-kit so you too can create your very own Mscape experiences. Check it out online - the press release follows;

HP Unveils Do-it-yourself Toolkit to Create and Share Mobile, Interactive Experiences

SHANGHAI, China, May 9, 2007 – HP today announced a prototype software suite and website to enable people to design, create and share location-based experiences, games and tours with friends, family and others, anywhere in the world.

The site makes available a new HP Labs technology, code-named “mscape,” that overlays digital sight, sounds and interactions on the physical world to create immersive and interactive experiences called mediascapes.

Users equipped with a GPS-enabled mobile device running the mscape player can move through the physical world, triggering digital media – including images, text, sounds, audio and video – in response to physical events such as location, proximity, time and movement. Blending online information with gaming, storytelling and the outdoors, mediascapes can offer people of all ages a new way to experience their surroundings.

The site, www.mscapers.com, allows designers of all ages to create, post and share their digital location-based mediascape experiences. Mediascapes can be created using simple, web-based authoring wizards. For more advanced mediascapes, a PC-based authoring toolkit is available for download. The mscape player is also available for mobile devices.

Unlike PC-based applications, mscape technology provides a highly interactive, fun and engaging experience when users are out and about in the real world. mscape’s context-sensitive logic, combined with GPS and mapping technology, allows gamers, travel, GPS and outdoor enthusiasts to take their experiences to a higher level. The solution is so flexible that different digital files can be overlaid in the same space and delivered at different times, depending on which other locations in the mediascape the user has already visited.

Speaking at the HP Mobility summit in Shanghai, where the beta version of mscape was launched today, Phil McKinney, vice president and chief technology officer, Personal Systems Group, HP, said, “The mscapers site puts HP Labs technologies in the hands of consumers, gamers and professional designers so they can imagine what’s possible and create it. HP will continue to use this open, collaborative model to bring new innovations to market.”

The website provides everything people need to develop their own mediascapes, including training and tips to get started. There are numerous ready-made mediascapes at the site, which can be downloaded by anyone with a GPS-enabled HP iPAQ or other handheld device running the Windows® Mobile operating system.
The mscape authoring tools are designed to be easy to use and provide near limitless opportunities for mediascape designers, including:

• Creating mediascapes to bring to life a community’s history and stories;

• Designing augmented reality games, sharing the fun with friends and strangers;

• New ways of socializing, entertaining and learning.

Once a user has created a mediascape, it can be published on the website so that others can try it for themselves.

HP Labs, the company’s central research facility, has been investigating the use of pervasive, context-aware services for several years. Earlier versions of its mscape technology have been used extensively by artists, media professionals, schoolchildren of all ages, educators and community groups to design and create their own mediascapes. So far there have been more than 1,500 downloads of earlier versions of the mscape toolkit.

HP Labs has worked with creative media groups to build a range of experimental mediascapes in recent years and a number of these are now available to download. They include:

• Doubloons – a portable mediascape that can be played anywhere in which users set sail for adventures in the Caribbean Sea during the golden age of pirates.

• Scubascape – turns an HP iPAQ into a virtual diving mask so users can explore ocean depths anywhere in the world … without getting wet.

• Zombies – a toxic cloud is turning people into zombies and the game-player has just 10 minutes to rescue townspeople before they become infected as well.

• Riot 1831 – an interactive, location-relevant play for voices, re-creating the drama, fear and mayhem of an infamous riot in Queen Square, Bristol, UK. More than 100 digital files were placed in 37 locations, so users walking through the square could hear the riot as if they were really there.

• ’Scape the Hood – investigates the potential for combining storytelling with location-aware mobile technologies. Participants were able to walk around the Mission Village Market and other areas in San Francisco, and learn about history, culture and stories through mediascapes created by local people.

HP mscape prototype software suite and website were announced at “Making Connections: The 2007 HP Mobility Summit” in Shanghai, China. More information on this HP event, including the latest news and live event photos and videos, is available at www.hpmobility.com.

4 blogger comments:

The X said...

Hi

I've always enjoyed reading your blog. Now, however, your web designer got too wild and messed up the scrolling. It's really a pain in the you-know-where so please revert back to the earlier design. There is really nothing more annoying than an over the top website. Thanks

Robert Godlewski said...

Seriously, I have no idea what this is. I read the blog post, I saw the flash video on the site, and I even read everything a second time!

So this is a program that you put on your GPS that plays different songs and shows different pictures wherever you go? Just one problem. More than half of this population doesn't even own a GPS.

Man, I thought you guys down at HP labs are working on something that is useful for all of us! You guys should be working on stuff for computers and gaming - not for those crazy business people that own everything, including a GPS system.

I'm disappointed.

Rahul Sood said...

Robert, relax man - we can't lay out all our cards on the table. You won't be disappointed ;)

jorge said...

I like this idea. I've used Google Earth since it came out and love the similar features in GE as well. However, it's GPS based and I'm probably never going to buy a GPS system in the near future for any reason. Life is most fun for me when I'm lost.

What I'd really like HP labs to cook up is something that will enhance my day, sitting at my PC and working, or playing the odd game at my desk. This is my sanctuary, where I can do anything I damn well like and know that no one is going to interrupt me.

But yet for the last couple decades I'm stuck with a monitor, keyboard, speakers, and a mouse as my portals and ways to experience whatever I choose. Sure, people have come up with innovative ways to enhance these 4 peripherals but, for me anyways, it always comes back to these 4 unadulterated devices in the end.

How about some haptic feedback on the keyboard and mouse? It might be nice to feel some sort of feedback when I drag my mouse over multiple items and then feel a little snap when I let go? Just the little things that enhance the mundane and bring more sensory stimulation to the table - in an INTEGRATED EVERYDAY and FUNCTIONAL fashion.

What I desire from HP (or any R&D organization) is not technology that creates new environments or requires that I leave my own environment in order to enjoy it, but rather technology that changes the way I experience my current environment.

A big curved screen is cool and immersive for games, but does not fit into my environment. A GPS/mediascape device could be very informative and fun when I'm travelling, however it requires me to leave my environment (and when I'm out of my environment I'm debating whether I'd rather focus on the current environment around me or on a device in my hand). Therefore I'd probably never buy into it for those rare occasions when I do get to leave my desk.

Anyways, it sounds like you guys are firing on all cylinders and I hope to see some cool stuff come out of your labs that makes my everyday experience more enjoyable.

PS: What happened to Voodoo? Are you not a part of it anymore? You don't mention it very often.